Site Lens & Page Explorer

🔍 Site Lens: Visualizing Your Site Architecture Like Never Before

Site Lens is Search Atlas' advanced visualization layer, designed to transform raw crawl data into clear, actionable visual intelligence. Instead of scanning tables of URLs, Site Lens lets you see your site's structure, crawl behavior, internal linking, and topical coverage across multiple visual dimensions. This guide explains every Site Lens visualization, how it works, where it lives in the product, and what insights to look for. 📍 How to Access Site Lens Site Lens lives inside OTTO SEO → Site Audit → Site Lens: from OTTO SEO, open Site Audit, then open Site Lens for your project. Once loaded, you'll see the project name, total pages crawled, six visualization tabs (2D Node Cluster, 3D Crawl Diagram, Tree Diagram, Crawl Tree, Link Flow Diagram, LDA Topic Analysis), and global filters and export options. 🧠 What All Site Lens Views Have in Common - Each node represents a page - Connections represent internal links - Node size reflects the selected metric (traffic, impressions, keywords, etc.) - Node color reflects depth or health - Filters allow you to isolate sections, hide pages, or emphasize specific page types These views are different ways of looking at the same crawl data, each optimized for a different kind of insight. 🧭 Global Controls Left control panel: Go to URL (jump to and highlight a specific page), Fix nodes on drag (lock node position), Show labels (toggle URL labels), Size by (choose the metric that controls node size — Depth, Traffic, Impressions, Keywords, etc.), Color by (choose color metric — Depth, Page Health Score), Emphasis (highlight hubs, traffic leaders, paid pages), Max Depth (limit crawl depth shown), Link Length (spacing between nodes), and Reset (restore default view). Top controls: Filter Pages (isolate specific sections), Show Prunable (highlight low-value pages), Hide Orphans (hide disconnected pages), Export PNG (download the visualization), and Light / Dark Mode. 🟢 2D Node Cluster A force-directed graph showing your site's pages as interconnected nodes in a two-dimensional space. Each node is one page, lines are internal links, and nodes naturally group into clusters based on linking relationships. The homepage typically appears near the center. How to read it: node size reflects the selected metric; node color reflects crawl depth from the homepage (depth 0 = homepage, depth 1 = first-level pages); blue rings mark hub or emphasized pages; red rings mark pages flagged as prunable; dense clusters indicate strong topical or structural grouping; isolated nodes indicate orphan or weakly linked pages. What it helps you detect: pages that are hard for search engines to discover, important content with insufficient internal links, over-isolated sections, pages that add little SEO value, and hubs that aren't distributing authority effectively. Recommended actions: add internal links to isolated or deep pages, strengthen hub pages and link them to priority URLs, consolidate or prune low-value pages, rebalance internal linking across clusters, and align architecture with content strategy. 🟣 3D Crawl Diagram An immersive, three-dimensional view of your site structure, with pages represented as spheres in 3D space, internal links connecting pages, and depth visualized spatially. The homepage typically sits near the center. How to read it: vertical spread shows hierarchy depth; dense regions are strongly linked sections; floating nodes are weakly linked pages; larger spheres reflect higher metric values. What it helps you detect: excessively deep site architecture, pages buried too far from the homepage, structural bottlenecks, and hidden clusters not obvious in 2D views. Recommended actions: flatten deep sections where possible, add shortcut links to buried pages, strengthen internal linking to floating nodes, and validate architecture changes visually. 🌳 Tree Diagram A hierarchical view based on URL structure, showing parent-child relationships derived from URL paths, sections and subsections of your site, and page counts per section. How to read it: top nodes are higher-level pages; deeper branches are nested URLs; wide branches are large sections; collapsible nodes are expandable subsections. What it helps you detect: pages buried too deep in the URL structure, overcrowded sections, unbalanced or confusing hierarchies, and structural inconsistencies. Recommended actions: simplify deep URL paths, reorganize oversized sections, improve navigation and breadcrumbs, and align URL structure with content intent. 🌲 Crawl Tree A visualization of the actual crawl path taken by search engines: real crawl discovery order, parent-child crawl relationships, crawl depth from the homepage, and pages flagged as prunable. How to read it: left-to-right flow shows crawl progression; deeper levels mean more clicks required; highlighted nodes indicate low-value pages. What it helps you detect: important pages discovered too late, crawl inefficiencies, pages requiring too many clicks, and weak internal link signals. Recommended actions: reduce crawl depth for priority pages, add internal links earlier in the crawl path, remove unnecessary crawl paths, and improve crawl efficiency. 🔗 Link Flow Diagram A visual map of how internal link equity flows between sections: site sections arranged in a circular layout, ribbons representing internal links, and ribbon thickness indicating link volume. How to read it: thick ribbons show strong link flow; thin or missing ribbons show weak connections; balanced sections indicate healthy architecture. What it helps you detect: siloed content, uneven authority distribution, and missed cross-linking opportunities. Recommended actions: add links between related sections, strengthen authority flow to priority areas, and balance internal linking strategy. 🧩 LDA Topic Analysis A semantic view of what your content is actually about: topics represented as bubbles, topic size reflecting prevalence, keywords associated with each topic, and pages probabilistically mapped to topics. How to read it: large bubbles are dominant topics; overlapping bubbles are related themes; distant bubbles are distinct topics. What it helps you detect: overlapping or redundant content, missing topical coverage, and weak topical authority areas. Recommended actions: fill content gaps, consolidate overlapping articles, strengthen internal linking within topics, and align content with search intent. 🎯 Why Site Lens Matters Site Lens turns SEO from analysis into visual understanding. By combining crawl depth, internal links, hierarchy, link equity, and topical relevance, Site Lens gives you a complete mental model of your website — exactly as search engines experience it. Site Lens is not one visualization — it's six complementary lenses on the same truth. Your site's structure determines how value flows, how pages rank, and how content is discovered. Use Site Lens to find what's hidden, fix what's broken, strengthen what matters, and build with intention. If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.

🛠️ OTTO Site Lens: Orphan Pages Count Text Visibility (Resolved)

🔍 What Was Happening In the Site Lens view inside Site Audit, the orphan pages count label rendered in a color that blended into the dark background of the Settings panel. The label was present in the interface but effectively unreadable, making it impossible to see how many orphan pages had been detected for your site. This affected any user who opened the Site Lens Settings panel when orphan pages were present in their audit results. 🛠️ How to Load the Fix The fix is live in production. If the orphan pages count text still appears hard to read, your browser may be serving a cached version of the app. Perform a hard refresh to force the latest version to load: - Windows or Linux: Press Ctrl + Shift + R - Mac: Press Cmd + Shift + R After the hard refresh, the orphan pages count text displays correctly in the Site Lens Settings panel. 📡 Engineering Status Our team identified the root cause and deployed a fix to production. The resolution has been verified and no changes to your account or project settings are required. A hard refresh is the only step needed if you are still experiencing the problem. 📞 When to Contact Support If the orphan pages count text remains unreadable after performing a hard refresh, reach out to our support team. To help us investigate quickly, include: - Your browser name and version - A screenshot showing the affected text in the Site Lens Settings panel - The domain or OTTO project name where you are seeing the issue 🎯 The orphan pages count label now displays correctly in Site Lens. If a hard refresh does not resolve the issue for you, our support team is ready to help you get unblocked.

📊 Why Site Lens and Page Explorer Show Different Page Counts

Site Lens and Page Explorer pull their page totals from different data scopes within the same Site Audit crawl. Site Lens counts only pages it can place in the link-depth visualization; Page Explorer counts every crawled URL, so the two numbers will not always match. 📊 What Site Lens Counts Site Lens builds a link-depth chart showing how many pages sit at each click-depth from your homepage. To populate that chart, it draws only from pages that have a confirmed link-depth value — pages reachable via at least one measured internal link path from the homepage. Pages the crawler visited but could not assign a depth position to are excluded from the Site Lens total. As a result, the Total pages figure in Site Lens reflects the visualization scope, not the full crawl. 🔍 What Page Explorer Counts Page Explorer reports against the complete crawl dataset. Every URL the crawler visited — regardless of whether it has a calculable link-depth value — is counted and listed here. Page Explorer is the authoritative source for your site's total crawled page count and the right tool for auditing full crawl coverage. ⚠️ Why Orphaned Page Counts Also Differ Orphaned pages are URLs the crawler found (typically through a sitemap or external backlink) that have no internal links pointing to them. Because they have no inbound internal link path, they also have no calculable link depth, so Site Lens cannot place them in its depth chart. Site Lens counts only the orphaned pages it can position in the depth structure. Page Explorer counts all orphaned pages across the full crawl. The two orphaned-page totals will differ whenever your site has orphaned pages — which is the common case. 💡 When to Use Site Lens vs. Page Explorer - Analyzing link depth and site architecture — use Site Lens. Its counts correctly reflect how pages are distributed across depth levels and how well your internal linking reaches every section of the site. - Auditing total crawled pages or finding all orphaned pages — use Page Explorer. It covers the full crawl and is the reliable source for SEO coverage checks and orphan-remediation workflows. 🎯 Site Lens is built for depth-structure analysis; Page Explorer covers your complete crawl. Use Page Explorer as your source of truth for total and orphaned page counts, then switch to Site Lens to understand and improve how those pages are reached through internal linking.

Using Page Explorer for URL-Level Forensic SEO Analysis

Page Explorer is Search Atlas's URL-level forensic analysis tool, allowing SEO teams to investigate individual pages in depth and understand exactly how they fit into the technical and link architecture of a site. While site-wide audits surface trends, Page Explorer answers the question: what is happening at this specific URL, and why? What Page Explorer Shows You For every URL discovered during a crawl, Page Explorer provides a complete technical profile, including: - Indexability status — whether the page can be indexed by search engines - HTTPS and protocol resolution — confirming secure delivery - Status code validation — verifying 200, 301, 404, and other responses - Download and response time metrics — surfacing performance bottlenecks - Sitemap inclusion checks — confirming whether the URL is declared in XML sitemaps - Internal and external link analysis — mapping how the page connects to the rest of the web Incoming Internal Link Visibility One of Page Explorer's most powerful differentiators is incoming internal link visibility. Because Search Atlas performs a full site crawl, it can identify exactly which internal pages link to any given URL — a level of insight that is impossible without crawling the entire site. This makes it easy to: - Diagnose why low-value pages continue to receive authority - Understand how link equity flows through your site - Identify orphan pages with no internal links - Find opportunities to redirect or reroute internal links to higher-priority URLs Connecting First-Party Data When connected to first-party data sources, Page Explorer goes beyond technical metrics to surface business performance data: - Search Console performance — impressions, clicks, and queries - Click-through rates and positions — by URL - Analytics-based engagement and revenue signals — sessions, conversions, and revenue This enables teams to prioritize fixes based on technical impact and business value, not just crawl errors. A 404 on a high-revenue URL becomes a clear priority over a misconfigured tag archive with no traffic. How to Use Page Explorer Effectively 1. Run a site audit or open the Live Crawl Log 2. Click into any discovered URL to open Page Explorer 3. Review the technical signals to identify issues 4. Inspect incoming internal links to understand authority flow 5. Layer in Search Console and analytics data to prioritize remediation By combining full-site crawl data with first-party performance signals, Page Explorer turns individual URL diagnostics into a strategic prioritization tool.