Overview
OTTO SEO automates on-page optimizations through a lightweight pixel and a no-code deployment system. This article covers the three most common questions customers ask about the OTTO pixel: what data it collects, how to review past deployments, and how OTTO behaves on Webflow sites.
Note: The specific UI labels and panel names within OTTO may vary depending on your account version. If you cannot locate a section described below, reach out to our support team for the exact location in your account.
What Data Does the OTTO Pixel Collect?
The OTTO pixel is a small JavaScript snippet added to your website that allows OTTO to read page structure and apply SEO changes. Questions about exactly what data the pixel collects and how it is handled are best directed to our support team, who can provide details specific to your account and compliance requirements.
If you have specific compliance questions about data handling, contact our support team for details relevant to your use case.
How to View Previously Deployed Changes
OTTO maintains a record of changes deployed to your site. To find this history, navigate to OTTO SEO → All Sites (SEO Automation) → your project → Deployment History.
From there you should be able to see which pages were affected and when changes were made. If you need to undo a specific optimization, look for a toggle or option adjacent to the individual change entry.
If you are unable to locate the deployment history within your project view, our support team can walk you through the exact steps for your account.
OTTO and Webflow: What to Expect
OTTO works with Webflow sites by injecting changes through the pixel. If you are seeing unexpected behavior or have questions about how OTTO interacts with your specific Webflow setup, our support team can review your project and advise on next steps.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.