🔍 Overview
Two common issues arise when working with Meta Ads in Search Atlas: paused Lead Generation Ads appearing to have no cost or conversion data, and the ad account selector showing fewer accounts than expected. This article explains what to check and how to get the right data visible.
⚠️ Why Paused Lead Generation Ads May Show No Stats
When a Meta Lead Generation Ad is paused, its performance data may not appear in the default campaign view. This is expected — the default view typically surfaces metrics for active ads. The data is not lost; lead conversion metrics for paused ads are still stored within the Meta Ads section of Search Atlas.
📋 How to Access Lead Conversion Stats from Paused Ads
- Log in to Search Atlas and navigate to the Meta Ads section.
- Open the campaign that contains your paused Lead Generation Ad.
- Look for the metrics or results area within the campaign view. Lead conversion data, including results and cost-related metrics, should be accessible here even for paused ads.
- Make sure the date range you have selected covers the period when the paused ad was actively running. Paused ads only generated data while they were live, so selecting the correct historical window is essential.
- If you are not seeing any data, confirm that the ad had actually delivered impressions before it was paused — an ad paused before any delivery began will have no recorded metrics.
Note: If you have checked the date range and the ad did run, but data is still not visible, there may be a sync or integration configuration issue that requires investigation by the support team.
👥 Why You May Not See All Connected Ad Accounts
Search Atlas supports connecting multiple Meta ad accounts, but the account selector may not always display every account you expect. Common reasons include:
- Accounts connected under different users: If multiple team members connected ad accounts independently, accounts connected by other users may not be visible under your login. Check with your workspace admin to confirm how accounts were connected and whether they need to be re-connected or shared under the correct permissions.
- Permissions in Meta Business Manager: If your Meta Business Manager role does not grant access to certain ad accounts, Search Atlas will not be able to pull those accounts in. Verify your access level in Meta Business Manager directly and ensure you have the necessary permissions for each account you expect to see.
- Integration re-authentication needed: In some cases, disconnecting and reconnecting your Meta integration can force a full refresh of all accessible ad accounts. Navigate to the integrations or connected accounts area in Search Atlas and re-authenticate your Meta connection if you suspect accounts are missing after the above checks.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.