🔍 Overview
If your Search Atlas reports are missing Google Analytics or heatmap data — even though your integrations appear connected — one or more underlying issues may be preventing a successful sync. This article explains what to have ready and how to get the right help, since resolving this issue typically requires our support team to investigate your specific account.
⚠️ What May Be Happening
- Google Analytics 4 (GA4) connection issue: Your GA4 integration may need to be reconnected or re-authorized. Even if the integration appears connected, the underlying authorization may no longer be active.
- Account or permission mismatch: The Google account linked during setup may no longer have the necessary access to the GA4 property selected during integration.
- Backend sync delay: Data pipelines can occasionally experience processing delays, especially after a new integration is set up.
- Heatmap tracking not active: The heatmap tracking may not be correctly configured for your website, or a recent site update may have affected it.
🛠️ What to Do
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Try reconnecting your Google Analytics integration. In your Search Atlas Account Menu → Settings → Integrations, locate the Google Analytics integration and disconnect it, then reconnect it by completing the authorization flow again. Make sure you are authorizing with the Google account that has access to the correct GA4 property.
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Check your GA4 property access. Log in to Google Analytics (analytics.google.com) and confirm that the Google account you used to connect Search Atlas is still listed as an active user on the correct GA4 property.
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Wait and recheck. After reconnecting, allow some time for data to populate, then open an affected report and check whether your Analytics or heatmap data has begun to appear.
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If data is still missing, escalate to our team. Our support team will need to investigate your account directly. Before reaching out, please have the following ready:
- The name of the affected report(s)
- The GA4 property name or ID you are trying to connect
- The Google account email used for the integration
- A description of what data is missing and approximately when it stopped appearing
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.