📊 What Are Heatmap Reports?
Heatmap reports in Search Atlas show how your business ranks across different geographic locations for specific keywords. They help you visualize your local search visibility at a glance, making it easier to identify growth opportunities and track progress over time.
🔍 Accessing Your Heatmap Reports
To view your Heatmap reports, follow these steps:
- Open the left sidebar menu in your Search Atlas dashboard.
- Click on Local to expand the section.
- Select Local SEO Heatmaps from the menu options.
- Choose the heatmap you want to view from your saved reports.
From this page, you can Save reports, Import from Google Business Profile, or Import Heatmaps from external sources.
🛠️ Common Technical Issues
If you're experiencing problems with your Heatmap reports, here are the most common issues and quick fixes:
- Blank or missing data: Ensure your Google Business Profile is properly connected. Go to Local → GBP Projects and verify the connection is active.
- Outdated rankings: Click Refresh data from the Home dashboard to pull the latest information.
- Import errors: When importing heatmaps, double-check that your file format is supported and all required fields are included.
- Slow loading times: Large map areas with many data points may take longer to render. Try narrowing your geographic range for faster results.
📈 Understanding Your Heatmap Data
Each colored section of your heatmap represents your ranking position in that specific area. Here's what the colors typically indicate:
- Green: You rank in the top 3 positions — great visibility.
- Yellow: You rank between positions 4 and 10 — moderate visibility.
- Red: You rank below position 10 — needs attention and optimization.
Use these insights to target your SEO efforts in areas where your visibility is lowest.
💡 Tips for Better Heatmap Performance
To improve your local rankings and see more green on your heatmap:
- Keep your Google Business Profile updated with accurate business information.
- Post regularly using the Posts feature in your GBP Projects.
- Respond promptly to customer reviews to boost engagement signals.
- Target keywords strategically based on gaps in your heatmap coverage.
💬 Getting Live Help From Our Team
If you've tried the troubleshooting steps above and still need assistance, our support team is ready to help you in real time. We do not offer phone or email support — all live assistance is handled directly within the platform.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.
Our teammates can help you with technical issues, account questions, and strategy guidance for getting the most out of your Heatmap reports.