📊 Track Competitor Rankings and Schedule Reports

Overview

Search Atlas supports tracking how your website and your competitors rank for the same keywords within your projects. You can also include ranking data in reports that are delivered on a schedule. This article provides general guidance on these capabilities. Because specific UI steps and feature names may vary, we recommend exploring the platform directly or reaching out to our team for hands-on assistance.

Step 1: Set Up Rank Tracking With Competitor Domains

To compare your rankings against competitors, you will need to add competitor domains to a Rank Tracker project.

1. Locate the Rank Tracker area of the platform.
2. Open an existing project or create a new one.
3. Look for an option to add competitor domains within the project settings, and enter the domains you want to track alongside your own site.
4. Add the keywords you want to monitor and save your changes.

Once tracking is active, Search Atlas will begin collecting ranking data for both your domain and your competitor domains across all tracked keywords.

Step 2: View Competitor Rankings per Keyword

After your project has collected data, you can compare rankings against competitors.

1. Navigate to your Rank Tracker project.
2. Open the keyword data view within the project.
3. Look for a table or view that shows ranking positions for your domain alongside each competitor domain you added, so you can review them side by side.
4. Use any available filters to narrow results by keyword, ranking position, or competitor.

This gives you a comparable view of how you and your competitors are performing for tracked keywords.

Step 3: Add Competitor Ranking Data to Scheduled Reports

Search Atlas includes reporting functionality that allows you to include ranking data — including competitor rankings — in automated reports.

1. Locate the Reports section of the platform.
2. Create a new report or open an existing one you want to update.
3. When selecting what data to include, look for options related to Rank Tracker or keyword rankings. This can pull in data for your domain and any competitors configured in your tracking project.
4. Once your report is configured, look for scheduling or automated delivery options.
5. Set your preferred delivery frequency, add recipient email addresses, and save.

Your scheduled report will then automatically include competitor ranking data at each delivery interval.

Tips for Best Results

• Add competitors early: Rank Tracker only collects data from the date competitors are added, so the sooner you add them, the more historical comparison data you will have.
• Review regularly: Check your competitor ranking data periodically to spot trends and adjust your strategy accordingly.

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.