🔍 Overview
WILDFIRE is Search Atlas's link-building feature that facilitates backlink exchanges between projects. Some customers find that the WILDFIRE section does not appear in their dashboard even when they have an active subscription. This article explains why this happens and what you can do about it.
❓ Why Is WILDFIRE Not Visible?
The most common reason WILDFIRE does not appear in your dashboard is that the feature is hidden for new accounts and accounts that have never previously engaged with WILDFIRE. This is by design — Search Atlas currently limits WILDFIRE visibility to accounts with prior engagement history to ensure the quality and relevance of the link-building network.
Other reasons the section may not appear include:
- Your account was created recently and has not yet been granted WILDFIRE access.
- Your project has not been active long enough to qualify for the link exchange network.
- There is a temporary display issue with your dashboard that a refresh or cache clear can resolve.
🛠️ Troubleshooting Steps
Before contacting support, try the following steps to rule out common display issues:
- Hard-refresh your browser. Press Ctrl + Shift + R (Windows/Linux) or Cmd + Shift + R (Mac) to reload the page and clear cached data.
- Clear your browser cache and cookies, then log back in to your Search Atlas account.
- Try a different browser or incognito/private window to check whether a browser extension or cached session is hiding the feature.
- Verify your subscription. Navigate to your account settings and confirm your current plan includes WILDFIRE. Not all plans include link-building features.
- Check all projects. WILDFIRE availability can vary by project. If you manage multiple projects, check whether the feature appears under a different project in your dashboard.
⚠️ Known Limitations
There are a few known behaviours related to WILDFIRE that are important to understand:
- New and never-engaged users do not see WILDFIRE in the UI. This is an intentional platform setting, not a bug.
- In some cases, interlink suggestions may not be generated for a project if the project's domain does not yet have enough data or matching opportunities in the WILDFIRE network.
- If you previously had WILDFIRE access and it has disappeared, this may be linked to a change in your subscription or account status.
📋 What to Include When You Contact Support
If none of the troubleshooting steps above resolve the issue, our team can manually review your account and enable WILDFIRE access where eligible. To speed up the process, have the following information ready before opening a chat:
- Your Search Atlas account email address.
- The name of the project affected (for example, Koala Fencing).
- The URL of the project's website.
- A brief description of when the issue started and any troubleshooting steps you have already tried.
- A screenshot of your dashboard showing the missing WILDFIRE section.
💬 Contact Support
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.