🧩 What Is the OTTO Pixel?
The OTTO Pixel is a small tracking script that connects your Squarespace website to Search Atlas. Once installed, it allows OTTO SEO to collect on-site data, monitor performance, and apply automated SEO optimizations directly to your site.
🔍 Step 1: Find Your OTTO Pixel UUID in Search Atlas
- Log in to your Search Atlas account.
- In the left sidebar, click OTTO SEO, then open SEO Automation (URL: /seo-automation-v3).
- Select the project associated with your Squarespace website.
- Navigate to the OTTO Settings or Pixel section within your project dashboard.
- Locate your unique OTTO Pixel UUID script. It will look similar to a short JavaScript snippet containing a unique identifier string.
- Copy the full script to your clipboard.
🌐 Step 2: Add the OTTO Pixel to Squarespace
Squarespace allows you to inject custom code through its built-in Code Injection feature. Follow these steps:
- Log in to your Squarespace account and open your website dashboard.
- In the left sidebar, click Settings.
- Scroll down and click Advanced, then select Code Injection.
- In the Header field, paste your OTTO Pixel UUID script.
- Click Save in the top-left corner.
Important: Code Injection is available on Squarespace Business plans and above. If you do not see this option, check your current Squarespace subscription plan.
✅ Step 3: Verify the Pixel Is Installed Correctly
- Return to Search Atlas, click OTTO SEO in the left sidebar, then open SEO Automation.
- Open your project and navigate to the OTTO Settings or Pixel section.
- Check for a confirmation indicator showing the pixel has been detected on your site.
- If the status shows Installed, the installation was successful. Otherwise, it will show Not Installed.
It may take a few minutes after saving in Squarespace for Search Atlas to detect the pixel. If it has not been detected after 10–15 minutes, clear your browser cache and reload both platforms.
⚠️ Common Issues and Tips
- Pixel not detected: Double-check that the full script was pasted without any characters missing. Even a small copy error will prevent detection.
- Code Injection not available: This feature requires a Squarespace Business plan or higher. Upgrade your plan if needed.
- Script pasted in the wrong field: Always paste the OTTO Pixel script in the Header field, not the Footer or Page Header fields.
- Multiple websites: Each Squarespace site needs its own unique OTTO Pixel UUID. Do not reuse a pixel script from a different project.
💬 Need More Help?
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.
Additional Notes
Do not share your UUID publicly or use another site's UUID. Script format example: