📅 How to Book Your Onboarding Call

Getting started with Search Atlas is easy. Follow these steps to schedule your onboarding session with our team:

1. Log in to your Search Atlas account.
2. Open the chat widget in the bottom-right corner of the platform.
3. Type onboarding to trigger the booking flow and select a time that works for you.

During your onboarding call, a specialist will walk you through your account setup, explain how OTTO works, and help you configure deployment settings that protect your existing SEO work.

🤖 What OTTO Does — and What It Does Not Do Automatically

OTTO is an AI-powered SEO assistant that analyses your site and surfaces recommendations for technical SEO improvements, including schema markup, meta data, and on-page optimisations. By default, OTTO does not automatically apply changes to your site. Every suggestion goes through a review-and-approve workflow before anything is deployed, giving you full control at every step. Automatic deployment only happens if you explicitly turn on OTTO's auto-deploy setting.

🔍 Review Before You Deploy

Before accepting any OTTO recommendation, use the built-in review workflow to evaluate each suggestion individually:

1. Go to Left sidebar → OTTO SEO → SEO Automation (URL: /seo-automation-v3).
2. Open the Recommendations tab to see all pending suggestions organised by category — Content, Authority, and Technical.
3. Click any recommendation to expand the full details, including a before and after preview of the proposed change.
4. Choose Approve to queue the change for deployment, or Dismiss to ignore it permanently.

Never approve a recommendation without reading the preview. This single habit prevents unintended overwrites of your existing work.

☑️ Selective Deployment — Apply Only What You Choose

OTTO lets you deploy recommendations individually or in bulk, so you never have to accept a full batch of changes at once. To deploy selectively:

• Use the checkboxes next to each recommendation to select only the items you want to apply.
• Filter recommendations by category (for example, Schema only) to focus your review on a specific area.
• Use the Dismiss option on any recommendation you want OTTO to stop suggesting — dismissed items will not reappear.

If you have schemas that are already optimised and should never be touched, dismiss all related schema recommendations for those pages. OTTO will treat those pages as excluded going forward.

📊 Schema Comparison Best Practices

Before deploying any schema recommendation from OTTO, compare it against your existing implementation to confirm the new version is genuinely better:

• Copy your current schema from the live page source and paste it into a text editor or schema validator before making any changes.
• In the OTTO recommendation preview, read the proposed schema carefully. Check that it does not remove properties your current schema already includes.
• Use Google's Rich Results Test on your live URL first to confirm your existing schema is valid and passing. If it already passes, consider dismissing OTTO's suggestion unless there is a clear improvement.
• After any schema deployment, re-run the Rich Results Test to verify the new markup is still valid and has not lost structured data coverage.

Keeping a saved copy of your original schemas means you can always restore them if a change does not perform as expected.

💡 Treat OTTO as an Advisory Tool, Not an Automatic Optimizer

The most important mindset shift is this: OTTO surfaces opportunities — you make the decisions. Think of OTTO as a senior SEO analyst who flags issues and proposes fixes, but always asks you before touching anything.

• High-quality, validated schemas you have built manually should be reviewed against OTTO's suggestions, not replaced by them automatically.
• If OTTO recommends a change that conflicts with a deliberate SEO decision you have made, dismiss it. Your expertise takes priority.
• Use OTTO most aggressively on pages that have no existing schema or have known technical issues. Use it conservatively on pages that are already performing well.
• Dismissed recommendations are skipped by OTTO in later crawls and will not be suggested again.

🚀 Recommended Workflow for Safe OTTO Deployment

1. Run OTTO's site scan from Left sidebar → OTTO SEO → All Sites (SEO Automation).
2. Filter recommendations by category and start with the lowest-risk items (for example, missing meta descriptions before schema changes).
3. For any schema recommendation, run the Rich Results Test on the live page first and save the current schema output.
4. Review the before/after preview in OTTO and approve only if the proposed version is clearly superior.
5. Deploy approved changes and re-validate with the Rich Results Test within 24 hours.
6. Dismiss any recommendation that conflicts with deliberate, high-performing SEO decisions.

Following this workflow ensures OTTO adds value without putting your existing technical SEO at risk.

💬 Need Help?

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.