What the Site Audit Checks
The Search Atlas Site Audit scans your website for technical SEO problems across more than 80 categories, including crawlability, indexability, page speed, structured data, broken links, meta tags, and mobile usability. When the scan is complete, you receive a detailed report that flags every issue found, organized by severity and category.
Some issues can be resolved directly within your content management system or through Search Atlas tools like OTTO SEO. Others involve the underlying code, server configuration, or architecture of your website — and those typically require a web developer to fix.
Why Some Issues Need a Developer
Search Atlas is a diagnostic and optimization platform. It can identify problems and, in many cases, apply fixes automatically through AI-driven tools. However, certain issues are rooted in areas that Search Atlas does not have the ability to modify:
- Server configuration — redirect rules, .htaccess files, nginx settings, and response headers
- Site architecture — URL structure, canonical tag logic, and faceted navigation
- Custom-coded themes or plugins — hand-built templates, proprietary CMS setups, and legacy code
- JavaScript rendering — client-side content that search engines struggle to crawl
- Database-level problems — duplicate content generation, parameter-based URLs, and pagination logic
In short, Search Atlas can tell you exactly what is wrong and why it matters for SEO, but applying the fix in these categories requires someone with access to your site's codebase or hosting environment.
What Search Atlas CAN Fix Automatically
Many common SEO issues do not require a developer. Search Atlas and OTTO SEO can address a wide range of on-page and technical optimizations, including:
- Meta titles, meta descriptions, and header tag optimization
- Internal linking suggestions and automated linking
- Content gaps, keyword optimization, and topical coverage
- Schema and structured data markup (in supported CMS environments)
- XML sitemap generation and submission
- Robots.txt recommendations
If you are using OTTO SEO, many of these fixes are applied automatically as part of your ongoing optimization workflow.
How to See Page-Specific Issue Details
Every audit report in Search Atlas breaks issues down to the individual page level — not just a general summary. Here is how to find the specific pages affected:
- Open your most recent Site Audit report.
- Select any issue category from the report.
- You will see a detailed list showing every specific URL affected by that issue, along with the detected problem for each page.
When you encounter an issue that requires a developer, share the specific page-level details from your audit report with your development team so they have the exact URLs and issue descriptions needed to implement the fix.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.