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🖼️ Fix Brand Vault Image 404 Errors in Website Studio

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Camilo Aponte

Camilo Aponte

Last updated on Sep 30, 2026

🔍 Overview

When you add images from the Brand Vault to a landing page in Website Studio, you may encounter a 404 error — meaning the image fails to load and displays a broken link instead. In some cases, an error pop-up also appears during page preview and cannot be dismissed. This article explains what causes this issue and walks you through the steps to resolve it.

⚠️ What Causes This Error

This issue is triggered by a known bug where Brand Vault filters carry over incorrectly into the image path, causing the image URL to break. Specifically:

  • The image URL generated by the Brand Vault includes an invalid filter segment (e.g., /images/ is appended incorrectly), making the path unresolvable.
  • This can affect images added to landing pages, clone mode pages, and PPC sites built inside Website Studio.
  • The bug has also been known to prevent images from being added to a page even after a successful Brand Vault upload.

The underlying engineering fixes for this bug have been deployed. If you are still experiencing the issue, follow the steps below to resolve it on your end.

🛠️ How to Fix Brand Vault Image 404 Errors

  1. Navigate to Website Studio. In the left sidebar, click Website Studio (URL: /website-studio).
  2. Open your affected landing page and locate the section where the broken image appears.
  3. Remove the broken image. Click on the image element and delete it from the page.
  4. Re-open the Brand Vault image picker. Click the image placeholder or the insert image option within the page editor.
  5. Re-select your image from Brand Vault. Browse to the correct image and insert it fresh. Do not use a previously copied image URL — always select directly from the Brand Vault picker to ensure a clean URL is generated.
  6. Preview the page again. Click the preview option to confirm the image now loads correctly and the error pop-up no longer appears.
  7. Save and publish your page once the image displays as expected.

💡 Tips to Prevent This Issue

  • Always upload images to the Brand Vault before building or editing your landing page, so the assets are fully processed and available.
  • Avoid duplicating or copy-pasting image URLs from previous pages — always re-select images through the Brand Vault picker.
  • If you are working with clone mode pages, re-link any Brand Vault images after cloning, as image references may not carry over correctly.
  • After uploading a new image to the Brand Vault, wait a few seconds before inserting it into a page to allow the asset to finish processing.

✅ Confirming the Fix

Once you have re-inserted the image directly from the Brand Vault picker, preview your page to verify:

  • The image displays correctly without a broken icon or placeholder.
  • No 404 error pop-up appears during preview.
  • The published version of the page renders the image as expected for visitors.

If the image still fails to load after following these steps, the asset itself may not have uploaded successfully. Try deleting and re-uploading the image to the Brand Vault, then insert it into the page again.

🙋 Still Need Help?

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.