🔍 What Is AI Visibility?
AI Visibility (also called LLM Visibility) tracks how large language models — such as ChatGPT, Gemini, and Perplexity — mention and reference your brand across different content categories, including social media. Use it to understand how visible your brand is in AI-generated answers and to identify opportunities to improve that presence.
🧭 How to Navigate to AI Visibility
- Log in to your Search Atlas account.
- In the left sidebar, click AI Visibility (also labeled LLM Visibility in some account views).
- You will land on the AI Visibility dashboard.
📊 How to Generate an AI Visibility Report
- From the QUEST AI Visibility dashboard, select the project or brand you want to analyse.
- Choose the date range for your report.
- Use the available controls on the dashboard to run or refresh your report and pull the latest data from connected LLMs.
- Wait for the report to finish processing — this may take a few moments depending on the volume of queries tracked.
📱 How to Filter Reports for Social Media
Once your report has loaded, you can narrow the results to social media mentions. Look for any available filter or category options within the results view and select the option corresponding to social media to show only AI responses that reference social media platforms or social content.
If you do not see a social media filter option, check that your tracked queries include topics or prompts related to social media. You may need to add relevant prompts to your project to capture this data.
💡 Tips for Better Social Media Visibility Data
- Add social-focused prompts: Include queries that an AI model might answer with social media recommendations, such as "best brands to follow on Instagram for [your niche]."
- Track consistently: Run reports on a regular cadence (weekly or monthly) to spot trends in how often LLMs surface your brand in social contexts.
- Compare across LLMs: Use any available LLM breakdown options to see whether ChatGPT, Gemini, or Perplexity mentions your brand more frequently in social media responses.
❓ Frequently Asked Questions
Why is my Social Media category showing no data?
This usually means none of your currently tracked prompts are returning social media results. Try adding social-media-focused prompts to your project and re-running your report.
I cannot find the AI Visibility section or a social media filter in my account.
Feature availability and exact UI labels can vary by plan and account configuration. When contacting support, please have your project name and a description of what you are trying to accomplish ready so our team can assist you efficiently.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.