The off-site writing add-on is a standardized article, between 600 and 800 words in length, written specifically to support your link-building efforts. Unlike on-site content that lives on your own domain, these articles are submitted to and published on third-party publisher sites.
Because the content appears on a publisher's domain rather than your own, their editorial team retains final control over the article. This means the publisher may adjust:
- The article title or headline
- Specific phrasing or wording throughout the piece
- The placement of links within the content
This is a standard part of how third-party publishing relationships work. Publishers maintain editorial standards for their own sites, so some changes to the submitted content should be expected.
Here is what you can expect from the add-on in practice:
- A professionally written article tailored to support a link-building campaign
- Content sized between 600 and 800 words, meeting common publisher requirements
- Submission to a third-party publisher site where your target link will be included, subject to the publisher's editorial discretion
If you have questions about how the off-site writing add-on fits into your specific link-building strategy, or if you need clarification on what is included, please use the in-app live chat widget to chat with a human teammate.