📊 Report Builder Updates: GBP, OTTO & Integrations

Camilo Aponte

Camilo Aponte

Last updated on Sep 30, 2026

We've made several improvements to Report Builder that give you more accurate data, better visibility into your OTTO SEO status, and smoother integration connections across your reports.

✨ What's New

This update brings three meaningful changes to Report Builder:

  • GBP location names in shared reports: When sharing a report publicly, the sidebar now correctly displays your Google Business Profile location names instead of showing placeholder text. Recipients viewing your shared report will see the real location names as intended.
  • OTTO SEO status in reports: You can now surface your OTTO SEO connection status and the count of found issues directly within Report Builder, giving clients and stakeholders a clear snapshot of your site's SEO health alongside the rest of your report data.
  • Improved integration auto-matching: Report Builder now more reliably auto-populates the correct integration when adding widgets for LLM Visibility, Google Ads, and Facebook Ads — reducing the need for manual selection and saving setup time.

🛠️ How to Use It

  1. Open the left sidebar → Reports (Report Builder).
  2. To see OTTO data, add or edit a widget and look for the OTTO SEO connection status and found-issues count in the available data options.
  3. When adding widgets for LLM Visibility, Google Ads, or Facebook Ads, the correct integration will now be matched and pre-filled automatically.
  4. To verify the GBP location fix, share a report publicly and confirm that location names display correctly in the sidebar for viewers.

📋 What to Expect

  • Public shared reports will now display GBP location names for all viewers, including those who are not logged in to the platform.
  • OTTO SEO connection status and found-issues count are now available as reportable data points within Report Builder.
  • Integration auto-matching for LLM Visibility, Google Ads, and Facebook Ads applies when creating new widgets or editing existing ones — previously configured widgets are not affected retroactively.

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.