We've made a number of improvements to OTTO PPC and Campaign Hub as part of the Release 2026-08-26 update. These changes are designed to streamline your workflow, improve accuracy, and fix issues that were getting in the way of managing your paid campaigns effectively.
✨ What's New
The following improvements are now live across OTTO PPC and Campaign Hub:
- Cleaner search flow: The OTTO PPC search flow now concludes with a build confirmation step, giving you a clearer signal that your setup is complete.
- Per-campaign performance target overrides: You can now set individual performance targets per campaign directly in Campaign Efficiency, giving you more granular control over your goals.
- Live character limit enforcement in Edit Ad: When editing your ad display path, the character limit is now enforced as you type rather than only flagging an error when you try to save — preventing unexpected rejections mid-flow.
- Stable campaign row positioning: Changing a campaign's status in Campaign Hub no longer causes the row to jump to a different position in the table, so you always know where to find it after making a change.
- Accurate Negative Keywords counts: The campaign count shown on the Negative Keywords page is now consistent across all views, and keyword term abbreviations in the Negative Keywords table are displayed uniformly.
- Cleaner empty states: Pages including Reports, Campaign Hub, Campaign Performance, Campaign Audit, and Negative Keywords no longer display stale data when no account is connected — you'll see an accurate empty state instead.
- Improved badge accuracy: A status badge no longer appears in the budget and spend area when there is no data to support the status.
- Approve Ads button visibility: The per-ad Approve button in Approve Ads now renders fully within the viewport so it's always accessible and clickable.
- Faster Launch Wizard validation: Step 1 of the Launch Wizard now validates all required fields at the same time when you press Continue, rather than surfacing errors one at a time, so you can complete setup more efficiently.
🛠️ How to Use It
- Navigate to OTTO PPC from your dashboard.
- Use the Launch Wizard to set up or review a campaign — all field errors on Step 1 will now surface together when you press Continue.
- To set a performance target for a specific campaign, go to Campaign Efficiency and use the new per-campaign override option.
- In Campaign Hub, update campaign statuses as needed — rows will remain in place after any status change.
- Review your Negative Keywords table and budget and spend area for updated, consistent data displays.
📋 What to Expect
These are refinements to existing features. No new setup is required — all improvements are applied automatically across your account.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.