🔍 Overview
We understand how frustrating it can be when your website rankings or organic visibility decline, especially after investing time and resources into your SEO strategy. This article explains Search Atlas's position on refund requests related to ranking performance, what factors influence rankings, and how to get the right support to resolve project or data issues quickly.
📊 Why Rankings Fluctuate
Search engine rankings are influenced by a wide range of factors that exist outside any SEO platform's direct control. Before attributing a decline to a tool or feature, it is important to consider the following common causes:
- Google algorithm updates: Core and spam updates can shift rankings significantly across entire industries overnight.
- Competitor activity: Increased content output or backlink acquisition from competitors can push your positions down.
- Technical site issues: Server downtime, crawl errors, or changes to your site's structure can impact indexation and rankings.
- Content changes: Edits to on-page content, metadata, or internal linking on your site may affect how Google evaluates relevance.
- Seasonal trends: Some niches experience natural ranking shifts tied to seasonal search demand.
Search Atlas provides data, recommendations, and automation to support your SEO strategy — but rankings are ultimately determined by search engines, not by any third-party tool.
🛠️ What to Do If You Suspect a Platform Issue
If you believe a specific feature or action within Search Atlas has negatively affected your project or data, follow these steps before submitting a refund request:
- Review your project settings: Confirm that the correct domain is selected and that your tracked keywords are up to date within your project configuration.
- Review keyword position history: Look for specific dates when declines began to correlate with any changes made inside or outside the platform.
- Document the issue: Note the specific features involved, dates of change, and any error messages you encountered. This helps our team investigate and resolve your case faster.
- Contact support promptly: If you have encountered a platform issue you cannot resolve on your own, reach out to the support team as soon as possible to avoid compounding delays. Have your project name, the exact error message (if any), and the date the issue began ready when you escalate.
💡 Search Atlas's Refund Policy for Ranking Declines
Search Atlas does not offer refunds based on organic ranking or visibility changes alone. This policy exists because rankings are determined by search engines and are subject to external factors — including algorithm updates, competitor activity, and site-level changes — that are outside the control of any SEO platform. Access to Search Atlas's tools, data, and features remains fully available regardless of how a site's rankings perform during a subscription period.
If you believe your refund request is related to a billing error or a platform malfunction rather than organic ranking performance, please contact our support team with the following information ready:
- Your account or project name
- The specific issue or error you encountered
- The date(s) the issue occurred
- Any relevant screenshots or error messages
Our team will review your case and respond as quickly as possible.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.