🔍 What Are OTTO-Inserted Links?

When the OTTO pixel is active on your website, OTTO SEO automatically implements on-page optimizations — including inserting internal or external links to improve your site's SEO performance. These links are added based on OTTO's recommendations and are designed to strengthen your content's relevance and authority.

Occasionally, a link may no longer be relevant, may point to a broken URL, or may have been inserted on a page where you did not expect it. This article explains how to locate and remove those links quickly.

⚙️ How OTTO Inserts Links

OTTO applies SEO changes — including link insertions — through the pixel installed on your site. All changes made by OTTO are logged and manageable from within the OTTO SEO V3 dashboard. You do not need to edit your site's code manually to undo them.

🚀 Step-by-Step: Remove an OTTO-Inserted Link

1. In the left sidebar, click OTTO SEO, then open SEO Automation (or navigate to /seo-automation-v3).
2. Select the website project where the unwanted link appears.
3. Open the Deployed Changes or Activity Log section to see a full list of optimizations OTTO has applied.
4. Use the search or filter options to find the specific page or link type you want to review.
5. Locate the link insertion entry for the affected page.
6. Click Revert or Undo next to that specific change to remove the link from your page immediately.
7. Verify the change by visiting the live page and confirming the link is no longer present.

💡 Tips for Managing OTTO Link Insertions

• Review before deploying: OTTO presents recommendations before applying them. Review the suggested links in the Recommendations tab and approve or reject each one individually before deployment.
• Use selective deployment: You can deploy changes page-by-page rather than applying all recommendations at once, giving you full control over what goes live.
• Check for broken links regularly: If OTTO inserted a link to a URL that has since changed or been removed, revert the change and let OTTO generate an updated recommendation.
• Pause OTTO on specific pages: If there are pages where you do not want OTTO to make any changes, you can exclude them from automation in your project settings.

🛠️ What If the Link Is Not Showing in the Activity Log?

If you cannot find the inserted link in your OTTO activity log, it is possible the change was applied through a manual edit in Website Studio. In that case:

1. In the left sidebar, click Website Studio (or navigate to /website-studio).
2. Open the page where the unwanted link appears.
3. Use the page editor to locate and delete the link directly.
4. Save and republish the page.

📊 Keeping Your Site Clean Going Forward

To maintain full visibility over OTTO's activity and avoid unexpected changes:

• Enable notification alerts in your project settings so you are informed each time OTTO deploys a change.
• Schedule a regular review of your Deployed Changes log — weekly or after each major OTTO session.
• Only deploy OTTO recommendations in bulk when you have reviewed them in the recommendations panel first.

💬 Still Need Help?

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.