Why Historical Metrics May Not Display
The Site Metrics tab displays historical traffic and performance data for the domains you analyze. Sometimes this data may not appear, appear incomplete, or show stale information. This can happen for several reasons, including temporary data processing delays, browser caching issues, or a broader system issue.
Troubleshooting Steps
- Hard refresh your browser: Perform a hard refresh (Ctrl+Shift+R on Windows, Cmd+Shift+R on Mac) to clear any cached data that may be preventing updated metrics from displaying.
- Check the date range: Make sure the date range selected covers the period where you expect to see data. A narrow or custom range can hide months that are actually available.
- Allow time for processing: Data processing delays can cause temporary gaps in historical metrics. If the issue appeared recently, check back after some time has passed.
When to Contact Support
If historical metrics are still not displaying across one or more domains after trying the steps above, there may be a broader issue affecting data availability. To help us investigate quickly, please have the following information ready:
- The affected domain(s)
- Which specific metrics are missing or incomplete (e.g., organic traffic, paid traffic, keywords, backlinks)
- The date range where data appears incomplete or missing
- When you first noticed the issue
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.