🔍 What This Article Covers
Some customers sign up for an annual Search Atlas plan expecting the platform to perform SEO tasks — including link building — fully on autopilot. This article clarifies what the platform actually does and what options are available if you feel the plan does not match your expectations.
⚙️ What Search Atlas Does (and Does Not) Do Automatically
Search Atlas is a powerful SEO toolkit that gives you data, insights, and tools to execute your SEO strategy. It is not a done-for-you or fully automated SEO service. Here is a quick breakdown:
- Automated features: OTTO SEO can apply on-page optimisations to your connected site when you activate it. Rank tracking, site audits, and reporting update on a set schedule.
- Manual action required: Link building is a research and prospecting tool. The platform surfaces link opportunities and tracks progress — but you or your team must initiate and carry out outreach. Search Atlas does not build links on your behalf automatically.
- Content creation: AI writing tools assist you in drafting content, but a human must review, edit, and publish it.
If you purchased an annual plan expecting hands-free, automated link building, we understand the frustration. The platform is designed to make your SEO work faster and smarter — not to replace the human effort behind it.
📋 Annual Plan Refund Policy
Search Atlas annual plan refund requests based on a misunderstanding of platform features are assessed on a case-by-case basis by our billing team. If you believe your situation warrants a review, please reach out to support with the details of your request.
🛠️ Steps to Take If You Want to Request a Refund
- Gather your account details: Have your registered email address and the date of purchase ready before contacting support.
- Be specific about the issue: Clearly describe what you expected the platform to do versus what you experienced. This helps our team assess your request faster.
- Contact support: Our billing team can only review refund requests through the official support channel.
- Allow time for review: Refund assessments are not instant — our billing team will follow up with you once your request has been reviewed.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.