🔄 Migrate OTTO from WordPress to Wix

Camilo Aponte

Camilo Aponte

Last updated on Sep 30, 2026

🧭 Overview

If you have moved your website from WordPress to Wix, you can transfer OTTO to your new site by deactivating the WordPress plugin and installing OTTO on Wix. This process does not create a new OTTO session and does not incur any additional charges, provided you are migrating to the same URL.

⚠️ Before You Begin

  • Make sure your Wix site is live and accessible at its final URL.
  • Have access to your WordPress admin dashboard and your Wix account.
  • Log in to your Search Atlas account at app.searchatlas.com.

🔌 Step 1: Deactivate the Search Atlas Plugin on WordPress

  1. Log in to your WordPress admin dashboard.
  2. In the left sidebar, go to Plugins → Installed Plugins.
  3. Find the Search Atlas plugin in the list (menu Search Atlas → Settings).
  4. Click Deactivate beneath the plugin name.
  5. Once deactivated, click Delete to fully remove the plugin from your WordPress site.

Deactivating and deleting the plugin removes OTTO's connection to your WordPress site and stops the pixel from loading on those pages.

🗑️ Step 2: Remove the OTTO Pixel from WordPress (If Added Manually)

If you added the OTTO pixel to your WordPress site manually — for example, through a header script plugin or your theme's custom code area — you must also remove that script.

  1. In your WordPress admin dashboard, navigate to the location where you inserted the OTTO pixel code (for example, Appearance → Theme File Editor or your header/footer plugin settings).
  2. Locate the OTTO pixel script tag.
  3. Delete the script and save your changes.

If you are unsure where the pixel was added, search your theme files or any active header/footer plugins for the OTTO script snippet.

🌐 Step 3: Install OTTO on Your Wix Site

  1. Log in to your Wix account and open your site's dashboard.
  2. Follow the Wix-specific OTTO installation steps to add the OTTO pixel to your Wix site. Search Atlas provides a dedicated video walkthrough for this — see the Wix Installation Video linked in your Search Atlas dashboard under OTTO SEO → All Sites (SEO Automation).
  3. After installing the pixel, return to your Search Atlas dashboard and navigate to OTTO SEO → All Sites (SEO Automation).
  4. Confirm that OTTO is connected and actively running on your Wix site by verifying the site URL shown in the OTTO panel matches your Wix domain.

💰 No Additional Charges for Same-URL Migrations

If your Wix site uses the same URL as your previous WordPress site, you will not be charged again for OTTO. Your existing OTTO session transfers to the new site automatically once the pixel is correctly installed on Wix and the old WordPress connection is removed.

If your Wix site is on a different URL than your WordPress site, a new OTTO session will be required. Contact support via the chat widget if you are unsure whether your migration qualifies.

✅ Verify OTTO Is Working on Wix

  1. In Search Atlas, go to OTTO SEO → All Sites (SEO Automation).
  2. Check that the connected site URL reflects your Wix domain.
  3. Confirm the OTTO status indicator shows as active or connected.
  4. Visit your live Wix site and use your browser's developer tools (Right-click → Inspect → Network tab) to confirm the OTTO pixel is firing correctly.

🛠️ Troubleshooting

  • OTTO still shows as connected to WordPress: Ensure you have fully deleted the Search Atlas plugin and removed any manually added pixel scripts from WordPress.
  • OTTO is not connecting on Wix: Double-check that the pixel code was pasted into the correct location in Wix. Refer to the Wix installation video for exact placement instructions.
  • Unsure whether your URL qualifies for a no-charge migration: Reach out via the chat widget before making changes so our team can confirm your eligibility.

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.