This guide walks you through leveraging OTTO PPC in Search Atlas to build and optimize your Google Ads campaigns.
Account Setup:
Log in to Search Atlas: Access your Search Atlas account.
Select OTTO PPC: Navigate to the OTTO PPC section within the Search Atlas platform.
Connect your Google Ads Account:
Follow the prompts to link your Google Ads account. You'll likely be redirected to Google's login page to grant permissions.
Subscription Limitations: OTTO PPC subscriptions allow linking only one Google Ads account per subscription. To manage additional accounts, you must purchase the Google Ads Add-On feature, which incurs an additional cost. Even then, only one account can be actively utilized per email. Troubleshooting Connection Issues:
Ensure that the email used is connected to an active Google Ads account. Inactive accounts may prevent new connections.
Allow up to 24 hours for newly linked accounts to sync within Search Atlas.
Complete all pending setup activities (e.g., verification) in your Google Ads account to ensure proper linking.
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