🧭 How seed keywords work
When you create an OTTO topical map, its seed keywords are set for that map. Updating seed keywords in Brand Vault does not change the seeds in a map that already exists. Refreshing the existing map will not apply the updated Brand Vault seeds.
🔄 Create a replacement map
- Update the seed keywords in Brand Vault.
- In the left sidebar, select OTTO SEO.
- Open the topical maps area and start creating a new topical map for the page or site you want to target.
- Use the updated seed keywords when setting up the new map, then create it.
A new map is needed to use the revised seeds. The existing map remains unchanged; refreshing it does not replace its seed keywords.
✅ Check the new map
Open the newly created map and confirm that it uses the intended seed keywords. If it does not, check the seeds selected during map creation.
💬 Need help?
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be instantly connected with a member of our team.