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Popular articles

What other people are reading right now.

🦦 OTTO SEO

πŸ”— Add Service Pages to OTTO Links

πŸ”— Overview OTTO SEO’s Internal Link Suggestions tool does not automatically import service or location pages from Brand Vault. To use these pages in link recommendations, add each one manually through Add Page. πŸ“ Open Internal Link Suggestions 1. In the Search Atlas left sidebar, select OTTO SEO. 2. Open the Internal Link Suggestions section. 3. Select Add Page to create a suggestion. βž• Add a Service or Location Page 1. In the Destination page field, enter the service or location page you want to promote. 2. In the Source page field, enter the page where OTTO should place the internal link. 3. Review both URLs to confirm they are correct and use the preferred versions of the pages. 4. Save the suggestion. Repeat these steps for each service and location page. For example, you can set a service page as the destination and a related city or blog page as the source. βœ… Check Your Suggestions After saving the entries, review the Internal Link Suggestions list to confirm that each destination page has an appropriate source page. Use relevant page pairings so visitors and search engines can easily discover related content. πŸ’‘ Important Limitation Content Genius may not show your complete list of service and location pages because these pages are not automatically imported from Brand Vault into Internal Link Suggestions. This is expected behavior. Adding the pages manually is currently required. πŸ› οΈ Need Help? If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be instantly connected with a member of our team.

Troubleshooting: Forms, Popups & Embeds

πŸ› οΈ Fix White-Label Lead Capture Invitations

πŸ” What the error means The Site Analysis lead capture widget supports authenticated visitors. However, unauthenticated visitors using a white-label domain may be redirected to an Invitation required screen and be unable to submit the form. ⚠️ Why this happens This is a known platform issue tracked as WL-476. It is not caused by your widget settings, lead form content, or white-label domain configuration. βœ… What you can check 1. Confirm the visitor is using the correct white-label domain. 2. Test the widget while signed in to verify that authenticated visitors can use it. 3. Check the related project under Reports in the left sidebar. 🚫 What you cannot change There is currently no documented customer-side configuration fix for unauthenticated visitors who see this invitation screen. Avoid repeatedly recreating the widget or changing invitation settings, as these actions will not resolve the platform issue. πŸ“£ What to do next Record the affected white-label URL, the visitor’s authentication status, and a screenshot of the message. This information helps our team investigate the issue and track the WL-476 resolution. If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be instantly connected with a member of our team.

πŸ’¬ Social

πŸ” Twitter Cards vs Open Graph

πŸ“˜ What are Open Graph tags? Open Graph tags are social-sharing metadata that describe a webpage when it is shared on platforms such as Facebook and LinkedIn. They can control the preview title, description, image, and URL shown with the shared link. Open Graph tags use the og: prefix. Common examples include og:title, og:description, og:image, and og:url. 🐦 What is a Twitter Card? A Twitter Card is the preview shown when a webpage is shared on X, formerly known as Twitter. Twitter Card metadata tells X how to display the page, including its title, description, image, and card layout. Twitter Card tags use the twitter: prefix. Common examples include twitter:card, twitter:title, twitter:description, and twitter:image. βš–οΈ What is the difference? - Open Graph: A general social-sharing standard used by platforms including Facebook and LinkedIn. - Twitter Cards: Metadata specifically used to guide how a page appears when shared on X. - Prefixes: Open Graph tags begin with og:, while Twitter Card tags begin with twitter:. - Purpose: Both improve link previews, but each platform may read a different set of tags. Using both types of metadata can help your pages display correctly across different social platforms. πŸ› οΈ Which tags should you add? For most pages, add the main Open Graph tags and the key Twitter Card tags below: - og:title and twitter:title - og:description and twitter:description - og:image and twitter:image - og:url - twitter:card Use clear, accurate text and a relevant image. Make sure the image is accessible to crawlers and that the page information matches the content visitors will find. πŸ“Š How Search Atlas helps Search Atlas’s Site Audit can detect and audit Open Graph and Twitter Card tags on your pages. Review the audit results to find missing or incomplete metadata, then update the page templates or individual pages as needed. βœ… Quick checklist 1. Confirm your page has Open Graph tags. 2. Confirm your page has Twitter Card tags. 3. Check that titles and descriptions accurately describe the page. 4. Use a suitable, accessible social-sharing image. 5. Run a Site Audit after making updates. If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be instantly connected with a member of our team.

Troubleshooting: GBP Posts & Social Media Issues

πŸ“ Fix Paragraph Spacing in Automated Blog-to-GBP Posts

πŸ” Overview When Search Atlas automatically publishes blog content to your Google Business Profile (GBP), you may notice that paragraph breaks disappear β€” leaving all your text merged into one unbroken block. This is a known formatting issue that affects readability on your GBP listing. βš™οΈ Why This Happens When a blog post is converted and published automatically to GBP, paragraph spacing that looks correct during content generation can collapse at the point of publishing. The result is that sentences and paragraphs are run together into a single continuous block of text, with no visible spacing between them. Our engineering team is actively tracking this issue (CG-1301) and working on a permanent fix. In the meantime, you can use the workaround below to ensure your GBP posts display with proper spacing. πŸ› οΈ Workaround: Manually Edit the Post Before Publishing You can review and adjust automated GBP posts before they go live, or edit them immediately after publishing. Follow these steps: 1. In the left sidebar, click Local, then select Posts. 2. Locate the automated post generated from your blog content. 3. Open the post to enter the editor. 4. Review the text and identify where paragraph breaks are missing. 5. Place your cursor at the end of each paragraph and add a blank line to restore spacing. 6. Save and republish the post to apply your changes. πŸ’‘ Tips for Better Readability - Keep paragraphs short. Aim for 2–4 sentences per paragraph so your GBP post is easy to scan. - Review before publishing. If your workflow allows, check every automated post in the Posts section before it goes live. - Use clear sentence breaks. Strong punctuation and varied sentence length help readability even when spacing is limited. πŸ“Š Current Status This formatting issue is a confirmed bug being addressed by the Search Atlas engineering team. Once the fix is deployed, paragraph spacing in automated blog-to-GBP posts will be preserved correctly from generation through to publishing β€” no manual editing required. πŸ™‹ Need More Help? If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be instantly connected with a member of our team.

🦦 OTTO SEO

πŸ“Š Download Detailed OTTO SEO Issue Reports

πŸ“‹ Overview OTTO SEO scans your website for technical SEO issues and organises them into a clear, actionable report. You can review every issue directly inside the platform and download a detailed report to share with your team or clients. This article walks you through the full process. πŸ” Step 1: Open OTTO SEO In the left sidebar, click OTTO SEO. This takes you to your OTTO dashboard where all connected sites and their audit data are displayed. 🌐 Step 2: Select Your Website If you manage more than one site, use the site selector at the top of the page to choose the domain you want to audit. OTTO will load the most recent scan results for that domain automatically. βš™οΈ Step 3: Run or Refresh the Site Audit To make sure you are working with the latest data, trigger a new scan: 1. Look for the Re-crawl or Run Audit button near the top of the OTTO dashboard. 2. Click it to start the scan. Depending on the size of your site, this may take a few minutes. 3. Wait for the progress indicator to complete before moving to the next step. If a recent scan already exists and no major changes have been made to your site, you can skip this step and use the existing results. πŸ› οΈ Step 4: Review Technical Issues in the Dashboard Once the audit is complete, OTTO organises all detected issues by category. You will see sections covering areas such as: - Indexability β€” pages blocked from search engines - Meta tags β€” missing, duplicate, or over-length titles and descriptions - Page speed β€” performance factors slowing down your pages - Structured data β€” schema errors or missing markup - Links β€” broken internal and external links - Content β€” thin content, duplicate content, and missing headings Click any category to expand it and see a full list of affected pages along with a description of the problem and the recommended fix for each item. πŸ“₯ Step 5: Download the Detailed Issue Report To export the report: 1. Navigate to the issues section or category you want to export. To get a full report, make sure you are viewing all issues rather than a single category. 2. Look for the Export or Download Report button β€” typically displayed as a download icon or labelled button in the top-right area of the issues table. 3. Click the button. The report will download as a CSV or PDF file to your device, depending on the export option available. 4. Open the file to see every issue listed with its affected URL, issue type, severity level, and the proposed fix or recommended action. πŸ’‘ Tips for Getting the Most from Your Report - Sort by severity β€” prioritise critical and high-severity issues first for the biggest SEO impact. - Filter by category β€” if you want to focus on one area (for example, only meta tag issues), apply filters before exporting so your report is scoped to that category. - Schedule regular audits β€” run a fresh scan at least once a week to catch new issues introduced by site updates or new content. - Share with your developer β€” the exported report is formatted to be shared directly with a developer or technical team member, as it includes both the issue description and the fix. ❓ Frequently Asked Questions Why do I not see a Download button? Make sure the audit has fully completed. If the scan is still running, the export option may not appear yet. Wait for the progress bar to finish and then refresh the page. Can I download reports for individual issue categories? Yes. Navigate into a specific category (for example, Broken Links), then use the export option within that view to download only those issues. How often is the audit data refreshed? OTTO can run automatic scans on a set schedule. You can also trigger a manual re-crawl at any time using the Re-crawl button as described in Step 3. πŸ’¬ Need More Help? If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be instantly connected with a member of our team.

Outreach & Publishers

πŸ“‹ Publisher Sites Inactive After Submission Explained

πŸ” Why Is My Publisher Site Still Inactive? When you submit a publisher site, it does not go live immediately. Every site enters an automated review queue that checks several quality and ownership signals before activation. This process is designed to protect the integrity of the publisher network and ensure only eligible sites are approved. Your site may show as Inactive or Pending Validation for the following reasons: - Domain Authority (DA) or Organic Traffic (OT) thresholds not met: Sites must reach minimum benchmark scores to qualify for the network. - Domain-ownership meta-tag not verified: A verification tag must be correctly placed on your site before ownership can be confirmed. - Network deactivation status: Sites previously flagged or deactivated across the network require additional checks before reinstatement. - Quality scoring review in progress: An automated quality score is calculated for every submitted site and must pass before activation. - Monthly automated health check: Even previously active sites are re-screened on a recurring cycle. Sites that do not pass a monthly health check may be placed on hold until re-verification completes. ⏳ How Long Does the Review Take? Most sites complete the automated review within a few business days. However, some sites may remain in a pending or inactive state longer if they require a secondary review pass or if a monthly health check flagged an issue. Recent system updates have improved automated recovery and re-check windows, so many cases that previously required manual intervention now resolve automatically. There is no action you need to take to trigger the automated re-check β€” the system runs these reviews continuously in the background. βœ… What You Can Do Right Now While the automated review runs, there are a few steps you can take to ensure your site is not delayed unnecessarily: 1. Confirm your domain-ownership meta-tag is correctly installed. The verification tag must be placed in the <head> section of your site and must be publicly accessible. If this tag is missing or incorrect, the automated check cannot complete. 2. Check your site metrics. Navigate to Left sidebar β†’ Site Metrics to review your site's current Domain Authority and Organic Traffic data. If your site falls below the minimum thresholds, focus on building those metrics before resubmitting. 3. Avoid resubmitting repeatedly. Submitting the same site multiple times does not speed up the review and may cause additional delays. Wait for the current review cycle to complete. 4. Review your site for quality signals. Ensure your site has original content, a clear niche, and no thin or duplicate pages that could lower your quality score. πŸ“Š Understanding Inactive vs. Pending Validation You may see one of two status labels on your submitted site: - Inactive: The site did not pass the automated criteria at the time of the last check. The system will re-evaluate the site in the next automated cycle. - Pending Validation: The site is currently in the queue and has not yet completed all automated checks, including domain-ownership verification. Both statuses are normal parts of the review process. Neither status means your site has been permanently rejected unless you receive an explicit rejection notification. πŸ”„ What Happens If My Site Passes the Review? Once all automated checks pass β€” including quality scoring, threshold verification, and meta-tag ownership confirmation β€” your site status will automatically update to Active. You do not need to take any additional steps. You will be able to manage your site and access payout options once the site is active. πŸ› οΈ Still Inactive After Several Days? If your site has been in an inactive or pending state for more than five business days and you have confirmed that your meta-tag is correctly installed and your site meets the minimum thresholds, it may require a manual review. If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be instantly connected with a member of our team. When you reach out, please have the following ready to speed up the review: - The full URL of each site you want reviewed - The date each site was submitted - A confirmation that the domain-ownership meta-tag is installed - Screenshots of the current status shown in your publisher dashboard