Google Business Profile (GBP) is one of the most powerful tools for improving visibility in Google Search and Maps. Keeping your profile active with posts, Q&As, and review responses strengthens customer trust and supports local SEO performance.
You can sign up to get your Google Business Profile listed with Google at the following link: https://business.google.com/us/business-profile/
This guide explains how to use OTTO to manage GBP content more efficiently. You’ll learn how to:
✅ Create and schedule GBP Posts with AI-generated images and text
✅ Set up Automated Posting to keep your profile consistently updated
✅ Generate and publish Q&As to address common customer questions
✅ Automate Review Responses with AI while maintaining your brand voice
✅ Use Request Reviews to collect customer feedback with shareable QR codes or links
✅ Manage pending approvals in My Tasks when using “approve before posting”
▶️ GBP Posts
▶️ GBP Posts
oogle Business Profile (GBP) Posts are updates that businesses can share directly on their profile. These appear in the Posts section on Google Search and Maps and can include text, images, and links to web pages.
With OTTO, you can:
✅ Create and schedule bulk GBP posts across multiple locations
✅ Use AI-generated text and images to save time and keep profiles active
✅ Drive customer engagement and conversions with consistent posting
Set Up Automated Posting
Automated Posting allows OTTO to generate and publish GBP posts on your behalf. You control frequency, content, and approval.
To configure Automated Posting:
✅ Navigate to GBP Galactic > GBP Projects
✅ Select the project you want to post on
✅ From the left menu, click Posts
✅ Click the gear icon next to Automated Posting
✅ Toggle Enable/Disable Automated Posting
✅ Configure your settings:
Post Frequency: set a custom schedule or use OTTO’s recommendation
Start Date: choose when automated posting begins
Image Source:
AI-generate all images
Use your Media Library
Use Media Library first, then fall back to AI-generated images
AI Writing Tips: add tone or style preferences
Approval Process:
Post automatically
Ask before approval (appears in My Tasks)
Ask before approval only if AI-generated images are used
Publish Reviews as Posts: repurpose positive reviews into posts, with optional keyword filters
✅ Click Update Settings to save
▶️ Q&A Suggestions
▶️ Q&A Suggestions
The Q&A section of a GBP lets customers ask questions publicly. Engaging here builds trust, improves customer experience, and boosts local SEO visibility.
With OTTO, you can track, generate, and respond to Q&As using AI or custom input.
To create Q&As:
✅ Navigate to GBP Galactic > GBP Projects
✅ Select your project
✅ From the left menu, click Q&As
✅ Click + Generate Q&As
✅ Select your business from the dropdown
✅ Define the number of Q&As to generate
✅ Set a Post On date
✅ For each Q&A:
Question: Write with AI or write manually
Answer: Write with AI or write manually
✅ Click Preview Q&As
✅ Review and click Approve to publish
▶️ Unanswered Reviews
▶️ Unanswered Reviews
Responding to reviews shows you value customer feedback and strengthens reputation. Best practice is to reply within 1–2 days.
With OTTO, you can automate review replies while keeping your brand’s tone and consistency.
To configure Auto Respond:
✅ Navigate to GBP Galactic > GBP Projects
✅ Click Reviews
✅ Click the gear icon next to Auto Respond
✅ Select your business from the dropdown
✅ Enable/disable replies to reviews older than X days
✅ Define tone of voice, length, and language
✅ Add exclusion terms
✅ Provide company info to guide AI replies
✅ Configure settings for each star rating (e.g., different replies for 1-star vs. 5-star)
✅ Click Update to save preferences
▶️ Request Reviews
▶️ Request Reviews
he Review Request feature makes it easy to collect feedback with a shareable QR code or link.
✅ Customers can scan or click to leave a review directly on your GBP
✅ Download the QR code for digital use or print it for in-store sharing (desks, counters, receipts)
✅ Simplifies feedback collection at the point of service
▶️ My Tasks
▶️ My Tasks
he My Tasks section is where pending items appear when “Approve before Posting” is enabled.
From here, you can:
✅ Review content before it goes live
✅ Edit or re-generate content if needed
✅ Approve the final version to publish
This ensures content quality and gives you control, while still benefiting from automation.
❓ FAQs
What quotas are used for GBP Automations?
What quotas are used for GBP Automations?
GBP Post = 4 AI credits
Q&A = 1 AI credit
Review = 1 AI credit
What is the Media Library used for?
What is the Media Library used for?
Photos in the Media Library can be attached to GBP posts. These are not profile photos but are used for content generation.
Can I use individual prompts for each GBP post?
Can I use individual prompts for each GBP post?
Yes. You can toggle between a single prompt for all posts or unique prompts for each post.
💡 Pro Tip
Consistently managing your GBP with OTTO not only saves time but also ensures your profile stays active, trusted, and optimized for local SEO visibility.