How to Locate Your OTTO Pixel UUID and Script in Search Atlas
Before installing OTTO on your website, youāll need to retrieve your unique tracking code, also known as the OTTO Pixel. This script connects your website to Search Atlas, allowing it to begin scanning, auditing, and optimizing your pages. Hereās precisely how to find it:
š ļø Step-by-Step Instructions
2.š§ Navigate to OTTO & Audit
2.š§ Navigate to OTTO & Audit
On the left-hand sidebar of the dashboard, locate the āOTTO & Auditā section and click on āAll Sites.ā
This is where you manage all the websites connected to your account.
3.šļø Create or Select a Website
3.šļø Create or Select a Website
If your site isnāt listed yet, click ā+ Createā and enter your domain to begin setup.
If itās already been added, click on your siteās name to open the project settings.
4.š§¬ Access Your Pixel Code
4.š§¬ Access Your Pixel Code
Inside the siteās project view, scroll down until you find the āOTTO Pixel Integrationā box.
5.š Copy Your Pixel Script
5.š Copy Your Pixel Script
Youāll see a field labeled āCustom Integrationā or āPixel Script.ā
Click the āCopy Codeā button to grab the full
<script>tag.Alternatively, if youāre using the WordPress plugin, just copy the UUID string ā a unique identifier needed for plugin configuration.
This code is what youāll embed into your website ā either via plugin, Google Tag Manager, or manually within the
<head>section. Itās unique to your domain, so never reuse it across different websites. Please do not share your script publicly, as it contains tracking identifiers tied to your account.
ā Common mistakes to avoid
ā Common mistakes to avoid
By installing the OTTO Pixel correctly and validating it across your platform, youāve unlocked the foundation for AI-powered SEO with Search Atlas. Whether you're using WordPress, GTM, GHL, Shopify, or another CMS, you now have a diagnostic-ready site capable of real-time audits, technical fixes, and automated optimizations.
Remember, precision in placement and avoiding duplicate methods is key. If you ever encounter problems, our troubleshooting guide is here to walk you through platform-specific solutions step by step.
From this point forward, OTTO can begin learning from your site structure, enhancing your visibility, and automatically powering insights that drive search performance.