OTTO SEO is designed to automate keyword optimization and content configuration for your connected site. When setting up OTTO SEO, you can direct its optimization focus by providing your own target keywords and configuring automation preferences within the platform.
If you have not yet configured custom keyword targets or automation settings, OTTO may not align with your specific business goals or campaign priorities. The steps below outline how to approach this configuration.
To define the keywords and optimization targets OTTO SEO should work toward, navigate to the OTTO SEO section of the platform using the left sidebar. From there, look for the settings or configuration area where keyword targets and business context can be entered. Enter the keywords you want OTTO to prioritize — including primary, secondary, and long-tail variants — and save your changes so OTTO can reference them during its next optimization cycle.
If you are unable to locate the keyword configuration area, or if the controls you expect are not visible, this may depend on your account setup or the version of OTTO SEO available to you. In that case, please reach out to support with your project name and a description of what you are trying to configure so the team can guide you to the correct settings.
Once your keyword targets are saved, ensure that OTTO SEO is active for your site. Navigate to the OTTO SEO section in the left sidebar and confirm your site appears as active. If OTTO does not appear to be running or applying optimizations, double-check that automation has been enabled for your site and that the site has been scanned with current data. Review any available audit or recommendation panels to approve or adjust suggestions before they are applied.
If you are unsure whether OTTO is active or optimizations are being applied, contact support with your project name, the site URL connected to OTTO, and a description of the behavior you are observing.
OTTO SEO includes functionality to automate blog content generation and publishing. To configure this, navigate to the OTTO SEO section of the platform and look for blog or content automation settings. From there, you can typically define a publishing schedule and set content preferences to guide what OTTO generates.
If you cannot locate the blog automation controls, or if the feature does not appear available in your account, contact support with your project name and account details so the team can confirm whether this feature is enabled for your plan and assist with setup.
If you need further assistance, open the chat widget in the bottom-right corner of the platform and type human teammate to be connected with a member of our team.