# **How to Locate Your OTTO Pixel UUID and Script in Search Atlas** Before installing OTTO on your website, you need to retrieve your unique OTTO Pixel identifier. This Pixel connects your website to the OTTO engine so Search Atlas can begin scanning, validating, and optimizing your SEO automatically. # **🛠️ Step-by-Step Instructions** ## **1. 🔐 Log In to Search Atlas** Go to **[searchatlas.com](https://searchatlas.com)** and sign in with your account credentials. ​ ## **2.🧭 Navigate to OTTO SEO Automation** From the left-hand sidebar, click: **OTTO SEO → All Sites (SEO Automation)** This is where all your OTTO-connected projects live. ## **3.🏗️ First-Time Setup: How to Create Your OTTO Project and Retrieve Your Pixel** 1. **Click** the **blue****+ Create** button ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861782715/3c8158381f64d0827653d999ec64/create-2Bbutton.png?expires=1789387200&signature=44cba267895d69f5dd6988d0276335d614d1f9d1c002f4afc920e3cf331f9fed&req=dSghF852n4ZeXPMW3nq%2Bgak3GbyoD%2Fna8%2BsY55fCca%2BdiQNJUKcQN7RsFYPo%0AuUv7%2FEcpMNBSbReT6OkCjbxotpU%3D%0A) 2**. Enter** your **full website** URL (e.g., [https://yourdomain.com](https://yourdomain.com/)) ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861746208/cf62a81723333ad6eb28fb10794d/image.png?expires=1789387200&signature=a9417bb0a603a62cf10e2d86787252f9b78e78820c45eaf15f3c6bf18728f256&req=dSghF856m4NfUfMW3nq%2BgZcB1IBGGtkfBRb%2FF09RgN9oEd%2FhReDgFv7%2Bvc0U%0ALk0aCEvStqA%2FmC9VG8wIRlwbfW8%3D%0A) 3. **Wait** for **the green verification** checkmark ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861746213/e868a892219dde8ee2a501e801e1/image.png?expires=1789387200&signature=67e3049b75ce7323343416a1ce09cf553f0307f4626ae3e5dc221be682400717&req=dSghF856m4NeWvMW3nq%2BgdSrxCL2J3%2BKajUr1n7AfiODjz0ni7mp5B%2FTU3s1%0ATPyeZjgh8CpSqkhsGX5ljYPyMwo%3D%0A) 4. **Click****Continue.** ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861746212/92009b277543692c06fadb977303/select%2Ba%2Bside%2Bcontinue.png?expires=1789387200&signature=96c3cb8e4febbdab7da24f58515000adf44514a8c8237cb6f8c8f636b5d858ae&req=dSghF856m4NeW%2FMW3nq%2BgeKv1E3PcRiGNdToFU9YtBPpW2CGgAYz4CHMXFwG%0AWD%2F4yqQCTS1H09p2CB1OkXH6fys%3D%0A) 5. **Setup** Fields (Optional) Complete Business Info, GSC, GBP, or use **Autofill with AI**. This step is not necessary to access the Pixel Script. 6. **Click****Continue**. ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861746214/923ae9e07b73cc3b3916d9bb15b9/image.png?expires=1789387200&signature=d78be4bd1c8acfb55f016d3629350115967b79b1080e8f22e2209c6e9ff88fa2&req=dSghF856m4NeXfMW3nq%2Bgbtgf3ShNLEnBS7HGTd68SYdio%2BCCyP5hx3aDbBw%0AYGVlaLWBVrOLYyGwtO6zJYZA2Fo%3D%0A) # **🧬 Access Your Pixel Code** In the Installation Guide: 1. **Select** your CMS from the **CMS Grid** ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861329655/96792e02205e902ed45fcfb1c89e/image.png?expires=1789387200&signature=02c3451a20c985c364de401060543f5b9e7596ce0c287465394c172b043f7ce8&req=dSghF8p8lIdaXPMW3nq%2BgY29zghIqAKFQHzArlCSeDcIhDYWwDGDypoT%2F2Jd%0AlN9FTGzok2Z29emXkQ%2BIOrWyc20%3D%0A) 2. **Select****Video Guide** and **find** the **Pixel Code** located right under the Video Guide**.** 3. **Copy** the Pixel Code. ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861748227/0f123d68ce9598dd70e1073a9552/image.png?expires=1789387200&signature=d37820dcee87947bd9a29a1a640de2278874007e19666d44079ed779b98beb6f&req=dSghF856lYNdXvMW3nq%2BgTGNvHHc1s4fqDSPdSCNomGpA0iB%2FhPuyM3wdDqf%0AX6UGK1TUhMbGOO0YDeo9r3kxudk%3D%0A) ## **5. ✅ How to Locate Your OTTO Pixel (for Users With an Existing Site Added)** # **Go to OTTO SEO → All Sites (SEO Automation)** 1. **From the left-hand navigation panel, click:** **OTTO SEO → All Sites (SEO Automation)** This opens your full list of OTTO-connected projects. ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861760132/d39bb4336db0e12a8c7299c8fe28/image.png?expires=1789387200&signature=8c1419e9ae530aafcdacaec2b248c15c7beab819a9884537ed68702cb7095b23&req=dSghF854nYBcW%2FMW3nq%2BgSlkxIU41t39efmdiMd4ZYYWcvJ98%2FYg1BAP23It%0A9k2bY%2FNoDTucZviw4zx%2BkCq%2BlZY%3D%0A) 2. **Click on the Site You Already Added** Find your domain in the list and click its name. ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861760891/e270891a559abeb4d8f54d21f27d/click+in+the+project.png?expires=1789387200&signature=3b129cafffa225e4ea6a68b2c298ecf35b27ebe7ef7ff61be9adeaaa31f531b7&req=dSghF854nYlWWPMW3nq%2BgZFt72FyhK5E62zLfhOsArQHXJhD4G0pWEHk5HIJ%0AmDmevJMrIBIoEop9l9Mi8Us9sGc%3D%0A) 3. **This takes you into the OTTO Overview for that specific site.** ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861761125/869d14cb86bff8039794e2c043aa/6.png?expires=1789387200&signature=dbed3f67cbf7411d396cd176d30c711c95ec39492fe78e9f60143d0524c30311&req=dSghF854nIBdXPMW3nq%2BgdTBnVsTFBqrd36%2FNvGPImeYKg2oCGsG6rpZWhjo%0AbiDnTSeFm9Bufr5NRLqCbhue1s4%3D%0A) **3. Open “OTTO Settings”** At the top right of the site overview, locate the control section and click: **OTTO Settings** ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861763819/7e66b618c8bff6385ae99f8ee8be/otto+settings.png?expires=1789387200&signature=bce2ab2d35772915b8e4659677d59fb8639ef0729d7a62f2268d9b859b960042&req=dSghF854noleUPMW3nq%2BgZVh2plsfb4990H9xv78o8NlP3Tg9TzC8Ue7E0Py%0A40LKfV1EYU1SEV1pPYeq3ZVfYvM%3D%0A) **4. Open the “Pixel & Integrations” Section** Inside OTTO **Settings**, you’ll see several modules. **Click:** **OTTO Installation** ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861765047/a93c4cfca85295732ebbbe87c84c/image.png?expires=1789387200&signature=d9e305a6077d1f64ecd3492ac9a95b66801ab2dcf4f9adf1dfce9b8695f48e49&req=dSghF854mIFbXvMW3nq%2Bgem2Lo5Csb0nnagKFOyjFPwJFUDfonhVu8FsSJdu%0AWXMYc2eKu5bbYE8G53OJvoeowHA%3D%0A) **This is where the Pixel lives.** **5. Copy Your Pixel Script and UUID** **Scroll down, then you’ll see the Pixel Script:** ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861768557/ca392d2891fcda27ec149f46cc1d/pixel+script.png?expires=1789387200&signature=2b05979a051fef88eccf16e6ebde8d374d93000fad9e27e142f66280e3e5a4f6&req=dSghF854lYRaXvMW3nq%2BgbmQV7OBd6m5Gy0LrRJn6pHoKI88CfzfLlIA89PF%0AgPMMS9LZUpAWIPGp3mcjiLCn4rE%3D%0A) Inside the script, you can also find your UUID if you need it. It’s the value that appears after **`data-uuid="..."`** and before **`src=`**. ![](https://downloads.intercomcdn.com/i/o/xx2wxnfz/1861774533/a3506ecc36bf90e5c53a8ffb0d40/uuid.png?expires=1789387200&signature=08475e093592be39b1fe4eeebdd3a9516b9583dd08cc8c68e3db4145318d200c&req=dSghF855mYRcWvMW3nq%2BgYnlFx2A3hAp6vHvfud%2FDMak4ifqKgFNUpj08cff%0AhKyaJYOzfm7KTkNjcH5JzpLn9hM%3D%0A) **⚠️ Your Pixel is unique to your domain and must not be reused across different sites.** ## **❌ Common mistakes to avoid** - **Installing multiple methods at once** (Pixel + Plugin + Cloudflare) → This can cause duplicated scripts or tracking inconsistencies. - **Placing the script outside of ``** when doing a manual install. - **Using the wrong UUID** when configuring WordPress. - **Embedding the Pixel into template areas that get cached incorrectly** (e.g., footer injection, outdated builders). - **Not validating installation** after adding the Pixel. Always run a **Scan** from the project’s main dashboard to confirm OTTO is detected and active. By installing the OTTO Pixel correctly and validating it across your platform, you’ve unlocked the foundation for AI-powered SEO with Search Atlas. Whether you're using WordPress, GTM, GHL, Shopify, or another CMS, you now have a diagnostic-ready site capable of real-time audits, technical fixes, and automated optimizations. Remember, precision in placement and avoiding duplicate methods is key. If you ever encounter problems, our troubleshooting guide is here to walk you through platform-specific solutions step by step. From this point forward, OTTO can begin learning from your site structure, enhancing your visibility, and automatically powering insights that drive search performance. # **📚 Useful Official Resources** **[How Do I Install the OTTO Pixel on My Website? (Search Atlas Help Center)](https://help.searchatlas.com/en/articles/11844304-how-do-i-install-the-otto-pixel-on-my-website)**