## **🧭 Overview**

After installing the OTTO pixel on your Squarespace site, you may notice a **Not Found** status in Search Atlas. In most cases, this is completely normal during the initial setup phase. This article explains why it happens and walks you through what to do — and when to take action.

## **⏳ Why 'Not Found' Is Expected After Installation**

When you first install the OTTO pixel, Search Atlas automatically checks for it on a schedule based on your project's age: every 15 minutes for projects under 2 hours old, every hour from 2 to 24 hours old, every 6 hours from 1 to 7 days old, and no automatic checks after 7 days. A correctly installed pixel on a new project is normally detected within about 15 minutes. Until the check runs, the pixel status may display as **Not Found** — even if the pixel was installed correctly.

This is expected behavior and does not mean your installation failed. No action is needed during this window.

## **📋 How to Install the OTTO Pixel on Squarespace**

If you have not yet installed the pixel, follow these steps to add it to your Squarespace site:

1. In Search Atlas, go to **OTTO SEO → All Sites (SEO Automation)** using the left sidebar.
2. Select your project and open the **OTTO** dashboard.
3. Copy the OTTO pixel code snippet provided on the setup screen.
4. Log in to your **Squarespace** account and go to **Settings**.
5. Navigate to **Advanced**, then select **Code Injection**.
6. Paste the pixel code into the **Header** field.
7. Click **Save** and publish your site.

Once saved, return to Search Atlas. On a new project, the automatic check typically detects your pixel within about 15 minutes.

## **✅ How to Confirm Your Pixel Is Installed Correctly**

Before waiting for the audit to finish, you can do a quick manual check to make sure the pixel code was added properly:

- Open your Squarespace site in a browser.
- Right-click anywhere on the page and select **View Page Source**.
- Use **Ctrl+F** (or **Cmd+F** on Mac) and search for your pixel ID or the OTTO script tag.
- If the code appears in the page source, the pixel is installed correctly.
- If it does not appear, revisit the Code Injection settings in Squarespace and re-paste the pixel code.

## **🔄 What to Do If It's Still Not Detected**

If the **Not Found** status persists well beyond the expected check interval for your project's age, work through the following checks:

- **Confirm the pixel is in the Header field:** Squarespace's Code Injection has separate fields for Header and Footer. The OTTO pixel must be placed in the **Header** field only.
- **Check that your site is published:** Squarespace sites in trial or password-protected mode may block external scripts from loading. Make sure your site is publicly accessible.
- **Avoid page-level overrides:** Some Squarespace templates allow per-page code injection that can override global header code. Ensure no page-level settings are removing the script.
- **Clear your browser cache and recheck page source:** A cached version of your page may not reflect recent changes. Open the site in an incognito window to verify the pixel loads.
- **Re-save the Code Injection settings:** Occasionally Squarespace does not apply changes until you save and republish. Open the Code Injection field, confirm the code is present, and save again.

## **🔁 Manually Trigger a Recheck**

After confirming the pixel is present in your page source, you can prompt Search Atlas to re-scan your site sooner:

1. Go to **OTTO SEO → All Sites (SEO Automation)** in the left sidebar.
2. Open your project's **OTTO** dashboard.
3. Locate the pixel status section and click **Recheck** or **Re-run Audit** if that option is available.

If the option is not visible, Search Atlas will automatically re-check your pixel on its regular schedule based on your project's age.

## **⚠️ Common Mistakes to Avoid**

- Placing the pixel in the **Footer** field instead of the Header.
- Adding the pixel to only one page instead of the global Code Injection settings.
- Installing the pixel while the site is password-protected or in trial mode.
- Checking the status immediately after installation before the next automatic check has run (typically within about 15 minutes on a new project).

## **💬 Still Seeing 'Not Found'?**

If you have followed all the steps above and your pixel still shows **Not Found** after the expected check interval, our team is ready to help. If you need further assistance, open the chat widget in the bottom-right corner of the platform and type **human teammate** to be connected with a member of our team.