## **🧭 What This Article Covers**

OTTO, the Search Atlas OTTO SEO assistant, requires a small JavaScript snippet to be installed on your website so it can detect your site and begin making optimizations. If your site does not run on WordPress, you will need to add this snippet manually or through a tag manager. This article walks you through finding the script, installing it, and resolving the **OTTO not found** error.

## **🗂️ How to Find Your OTTO Script Snippet**

1. Log in to your Search Atlas account.
2. In the left sidebar, click **OTTO SEO → All Sites (SEO Automation)** to open the OTTO dashboard.
3. If you have not yet connected a site, add your domain. If your site is already listed, select it from the dashboard.
4. Once inside the site dashboard, locate the script installation area within the OTTO setup flow.
5. Copy the JavaScript code snippet unique to your website.

## **📋 Installation Method 1 — Add Script Directly to Your Site**

This method works for any website where you have access to edit the HTML source code, including custom-built sites, Webflow, Shopify, Squarespace, and others.

1. Open your website's theme editor, template files, or CMS layout settings.
2. Navigate to the file or section that controls the global **`<head>`** tag across all pages.
3. Paste the OTTO script snippet either directly after the opening **`<head>`** tag or just before the closing **`</head>`** tag.
4. Save and publish your changes.
5. Return to the OTTO setup area in Search Atlas to confirm that OTTO detects your site successfully.

## **🏷️ Installation Method 2 — Use Google Tag Manager**

Google Tag Manager (GTM) is supported but not required. If GTM is already set up on your site, it offers a convenient way to deploy the OTTO script without editing code directly.

1. Log in to your Google Tag Manager account and open the container for your website.
2. Click **New Tag** and select **Custom HTML** as the tag type.
3. Paste the OTTO script snippet into the HTML field.
4. Under **Triggering**, select **All Pages** so the script fires on every page load.
5. Click **Save**, then click **Submit** and **Publish** to push the tag live.
6. Return to Search Atlas and check the OTTO setup area to confirm detection.

## **⚠️ Resolving the "OTTO Not Found" Error**

If you see an **OTTO not found** error after installing the script, try the following steps:

- Confirm the snippet was pasted into a location that loads on every page of your site, not just a single page template.
- If you used Google Tag Manager, verify that the tag has been published (not just saved) and that the All Pages trigger is applied.
- Clear your site's cache and any CDN cache, then reload the page and re-check detection in Search Atlas.
- Ensure no security plugin, firewall, or Content Security Policy is blocking external JavaScript from loading.
- View your page source in a browser and search for the OTTO snippet to confirm it is present in the rendered HTML.

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type **human teammate** to be connected with a member of our team.