# **🔍 Why Does This Happen?**

When Search Atlas reports that your OTTO pixel is **not found** on your Squarespace site, it almost always means the pixel code was not placed in the correct location, was saved incorrectly, or Squarespace's caching is delaying detection. This article walks you through the exact steps to install the pixel correctly and get it verified.

# **📋 Before You Begin**

- Make sure you are logged in to both your **Search Atlas** account and your **Squarespace** account.
- You will need access to your site's **Code Injection** settings in Squarespace — this requires a **Basic plan or higher**. The Personal plan does not support code injection.
- Have your OTTO pixel code ready to copy from Search Atlas.

# **⚙️ Step 1: Copy Your OTTO Pixel Code**

1. In Search Atlas, go to **OTTO SEO** in the left sidebar, then open **SEO Automation** (or navigate to **/seo-automation-v3**).
2. Select your connected Squarespace website from the property selector.
3. Locate the **OTTO Pixel** section and click **Copy Pixel Code**.
4. Keep this code in your clipboard — do not modify it in any way.

# **🖥️ Step 2: Add the Pixel to Squarespace Code Injection**

1. Log in to your Squarespace account and open your site.
2. In the left panel, click **Settings**.
3. Scroll down and click **Advanced**, then select **Code Injection**.
4. Paste your OTTO pixel code into the **Header** field. It must go in the **Header**, not the Footer.
5. Click **Save** and wait for the confirmation message before closing the page.

# **✅ Step 3: Verify the Pixel is Live**

1. After saving, open your Squarespace site in a new browser tab and do a hard refresh (**Ctrl + Shift + R** on Windows or **Cmd + Shift + R** on Mac) to clear cached versions of the page.
2. Return to Search Atlas and navigate back to **OTTO SEO** in the left sidebar (/seo-automation-v3).
3. Click **Check Pixel Status** or re-run the site verification. Detection can take up to **5 minutes** after a confirmed save.

# **🚫 Common Mistakes to Avoid**

- **Wrong location:** Pasting the pixel into the Footer or into a specific page's injection area instead of the site-wide Header field.
- **Modified code:** Accidentally adding spaces, line breaks, or extra characters when pasting.
- **Unsupported plan:** Squarespace Personal plan does not allow code injection. Upgrade to Basic or higher.
- **Caching delay:** Squarespace can cache pages aggressively. Always hard-refresh or test in an incognito window after saving.
- **Multiple paste:** Pasting the pixel code more than once in the Header field. Only one instance should be present.

# **🔄 Still Showing 'Not Found' After These Steps?**

If the pixel status still shows **not found** after following all steps above, try the following:

- Open your site in an **incognito or private browser window** to rule out local cache issues.
- Use your browser's **View Page Source** (right-click → View Page Source) and search for your pixel code to confirm it is present in the HTML.
- Disconnect and reconnect your Squarespace site in Search Atlas, then re-paste the pixel code.
- Check that no third-party scripts or Squarespace extensions are blocking custom code injection on your site.

If you need further assistance, open the chat widget in the bottom-right corner of the platform and type **human teammate** to be connected with a member of our team.

# **Additional Notes**

When you first install the OTTO pixel, Search Atlas runs a full site audit that can take up to 24 hours to complete. Until finished, status shows 'Not Found' even if installed correctly — this is expected behavior. Also: verify install by right-clicking your live site, selecting View Page Source, and searching for your pixel ID or OTTO script tag.