If your Google Business Profile has been suspended, this guide will help you understand why—and walk you through the exact steps to recover it, with all the documents Google needs.
Expand each section below to follow the step-by-step instructions.
🔎 Confirm: Understand Why Your Profile Was Suspended
🔎 Confirm: Understand Why Your Profile Was Suspended
What to do
Check your Google Business Profile for the suspension alert and identify the reason.
Why it matters
Understanding the cause helps you respond with the right evidence and avoid repeating the issue.
How to do it
Log into your Google Business Profile
Look for the red “Suspended” banner at the top
Click “Learn more” to view possible violations
Review Google’s guidelines for reinstatement eligibility
Common mistakes to avoid
❌ Assuming it's a bug without checking the guidelines
❌ Changing your business info before understanding the issue
❌ Submitting appeals without proper documentation
Pro Tip:
Take a screenshot of the suspension message for reference. It may help when communicating with Google.
✅ Once done, you’ll know what Google flagged and whether you’re eligible to appeal.
🧾 Collect: Prepare the Required Documentation
🧾 Collect: Prepare the Required Documentation
What to do
Gather official documents that verify your business and location.
Why it matters
Google requires strong proof to confirm your business is legitimate and operating at the listed address.
How to do it
Match your GBP info exactly to your website and documents
Prepare the following items:
📷 Storefront photo with signage (required)
📹 Video walkthrough of storefront (show signage + address)
🧾 Utility bill (required)
🛡️ Business insurance (required)
🪪 Business license or IRS/tax document
💳 Business card (optional but helpful)
Rename each file clearly (e.g.,
utility-bill-mainstreet.jpg)
Common mistakes to avoid
❌ Submitting blurry or incomplete images
❌ Using outdated or mismatched business information
❌ Leaving out the required “must” items
Pro Tip
In your video, show the documents you're submitting—it builds trust with Google reviewers.
✅ Once done, you’ll have a complete and clear verification package.
📤 Submit: File a Reinstatement Request
📤 Submit: File a Reinstatement Request
What to do
Submit your case using Google’s official reinstatement form.
Why it matters
This is the only accepted way to resolve a suspension directly with Google.
How to do it
Visit the Google Reinstatement Form
Fill out your business details exactly as listed in your GBP
Upload your documents and add a brief message like:
“I’m the owner of [Business Name] at [Address]. I’ve attached storefront images, utility bills, and insurance documents. Thank you for your review.”
Common mistakes to avoid
❌ Skipping required fields or writing vague answers
❌ Being defensive in your message
❌ Omitting key documentation
Pro Tip: Start your test timer as soon as the appeal screen pops up—you only have 60 minutes to upload.
✅ Once done, your case will be reviewed. Google typically responds within 3–7 business days.
🌀 Wrap-up
If your profile was suspended, you now know exactly how to reclaim it—step by step, with proper proof and on time.
📚 Useful Official Resources
Fix suspended or disabled Business Profiles – Google Help
The official guide explaining why profiles get suspended or disabled, and how to meet Google’s requirements and improve eligibility for reinstatement.
Appeal a suspended or disabled Google Business Profile – Google Help
Link to the official Google Business Profile appeal tool and form, for submitting your case and required documentation.